For brands with a next move to make

Competitive Intelligence In, Produced Ads Out.

Foql keeps tabs on competitor ads and creator partnerships, finds your next angle, and produces original ads for your brand. Work in the web app or put your agent on it. Same brand context. Same path to a finished ad.

See the ads →

Private beta. Competitive intelligence and script development are open; produced video is in limited release.

An ad produced in Foql. Black pebbled crossbody bag.

  1. 01Market signal
  2. 02Creative pattern
  3. 03Your product
  4. 04Your produced ad

Your agent. Your browser. Your next ad.

Some days you want to explore the feed yourself. Some days you've already got a brief for your agent. Foql gives both routes the same market evidence, brand context, and production workflow.

In the web app

  • Browse ads and inspect the evidence visually
  • Compare concepts and edit the script
  • Start production and review the video
  • Keep the project for the next test
Use web app

With your agent

  • Ask for sourced research and a shortlist of angles
  • Brief a concept and request script variations
  • Authorize production and get status and preview links
  • Continue the same project in Foql whenever you want
See agent access

That “we should try this” ad? Let’s make it.

You've spotted a hook worth exploring. Foql breaks down the idea, adapts it to your product, and produces an original video. Give the next good find somewhere to go.

Keep tabs.

Follow competitor ads and available creator partnerships over time.

Find your angle.

Explore the hooks, demonstrations, and objections that matter for your product.

Make your move.

Review an original script and produce a video with your brand assets.

A little competitive? Good.

See what other brands are launching, repeating, and still running. Foql keeps the creative and the evidence together, so you've got a reason to take a closer look.

  • Spot new creative as Foql observes it.
  • See how long an ad has been observed and which related variants appear.
  • Explore available creator partnership content alongside brand ads.
  • Open the source to inspect the original context.

Explore competitive intelligence

Your next angle might come from the next aisle.

A clear demonstration in oral care. A routine-led hook in haircare. Foql surfaces patterns from neighboring categories and explains how they could fit your products.

  • Expand the ideas your team considers.
  • See the pattern that connects the source to your product.
  • Review a brand-specific adaptation before producing it.

Your product gets the spotlight.

Add your product assets, voice, and approved claims. Foql turns the idea into an original script and AI creator video. Review the words, check the result, and make it yours.

  • Original scripts written for your product and audience.
  • AI creators and visuals selected for the concept.
  • Hook and messaging variations for different tests.
  • Downloadable videos for your ad workflow.

Explore ad production

Produced in Foql. Pulse health tracker app.

Whatever you're building, find your next angle.

A skincare routine. An app worth opening. A product with a better answer to an everyday problem. Bring what you sell and who you sell it to. Foql helps turn relevant creative ideas into ads that make sense for your brand.

Your category gets context.

Explore creative through the routines, questions, and demonstrations relevant to your products.

The next aisle is in view.

Find an approach in a neighboring category and see why it could fit your brand.

The idea gets made.

Take that insight into an original script and produced video, with your product details carried through.

EcommerceApps and softwareBeauty and personal careWellnessServices

Don’t see your category? Start with your brand and the ads you want to learn from.

Enough explaining. Hit play.

See the reference, the reasoning, and the original ad. Product in frame. Sound on if you like.

See example ads

Demo creative. Illustrative concepts, not campaign performance results.

Fair questions.

Can I use Foql through my agent?
Yes. Connect a supported agent to research the market, develop original scripts, and run production through Foql. The same brand context and projects are available in the web app. Agent connection is in development; the connection guide shows its current status. See supported connections →
Do I have to choose between the agent and the web app?
No. Start in either experience and continue the same project in the other. Your plan and production allowance are shared.
Which agents work with Foql?
Check the connection guide for the currently supported tools and setup steps. Compatibility depends on the agent and the connection it supports.
Does Foql know which competitor ads are profitable?
Public ad libraries generally do not reveal a competitor’s conversion results. Foql surfaces observable signals, such as ad longevity, related variants, and available reach, to help you choose ideas to test. Your campaign results determine what works for your brand.
What does a remix change?
Foql adapts a creative pattern to your product, with original wording and your authorized assets. The source informs the structure or approach; its script, footage, and creator identity are not reused in the produced ad.
How is this different from using an ad library and a video generator?
Foql connects the steps around your brand. Explore a market signal, see why the idea could fit your product, review an original script, and produce the video in the same workflow. Category-specific context and ideas from neighboring categories help shape the direction.
What do I need to get started?
Your website, a few competitors, and product assets. Add brand guidelines and approved product claims to give Foql more useful direction.
What can I do today?
Set up your brand, build a competitive feed, explore the patterns Foql observes, and develop original scripts. Produced video is in limited release during the private beta.

Your next move starts here.

Bring your brand. Pick an angle. Use the web app or ask your agent to turn it into an original ad ready for review.

Private beta. Competitive intelligence and script development are open; produced video is in limited release.